Vijay Menon is a Bangalore based marketing
and communication consultant. He helps build IT, BPO, and technology brands.
Vijay has over 25 years of experience across
technology, media,
and marketing, and was most recently vice president of marketing at
Infosys BPO and QuEST. He has previously worked with SSI, Ramco
Systems, India Today,
Business Line, and
the Department of Atomic Energy. Vijay holds an M.Tech from IIT Kanpur and
has attended the Duke Corporate Education/Infosys executive program. See LinkedIn for a profile.
Specialties: marketing, marcom, corporate communication, investor relations Approach:Marketing Primer for CEOs
Services Outsourced CMO: When you don't need or can't afford a full-time marketing head Writing: Clear, informed, and research-based writing in business and technology
Contact Vijay Menon Consulting | Bangalore, India | Email: vijaym@vijaymenon.com
Testimonials
"Recently
we had Vijay speak to us on marketing, branding, and positioning
strategy execution.
His uniqueness and strength lies in creating business value implementing
thought leadership ideas. Undoubtedly, global MNC and Indian companies
look upon him to define and implement brand strategies...It's great to
see him breaking conventional CMO mindsets!" Chetan Desai, Asst Vice President, Strategy & Branding, Mahindra Satyam
"We have a lot of trust in Vijay, not only because we
have worked together in the past to create a new BPO market, but also
because he 'gets it'. His advice on many points has been spot on. He is
the most cost effective marketing person that I have interacted with." Shammik Gupta, Managing Partner, Artha Shastra Consulting "Cabot Partners provides research and marketing
services to some of the biggest IT companies in the world. Vijay helps
us create marketing communication for these clients. He delivers
excellent work and provides candid advice that is often very valuable to
our clients." Srini Chari, Ph.D, MBA, Managing Partner, Cabot Partners
"Vijay helped us build engineering services
outsourcing as a category distinct from IT outsourcing and BPO, and
helped differentiate QuEST within the category." Ajit Prabhu, CEO, QuEST "SSI had a very successful listing in London based on our performance, a JV with NASDAQ, and US acquisitions. Vijay helped us integrate the acquired and divisional brands and manage the intense media, analyst, and investor interest in the company." Kalpathi Suresh, CEO, SSI Ltd
Vijay Menon is a Bangalore based marketing
and communication consultant. He helps build IT, BPO, and technology brands.