Technology Marketing & Communication


Vijay MenonVijay Menon is a Bangalore based marketing and communication consultant. His work ranges from outsourced CMO engagements to build IT and BPO brands to research-based writing on business and technology.

Vijay has over 25 years of experience across technology, media, and marketing. He was most recently vice president of marketing at Infosys BPO and QuEST, and has previously worked with SSI, Ramco Systems, India Today, Business Line, and the Department of Atomic Energy.

Vijay holds an M.Tech from IIT Kanpur and has attended the Duke Corporate Education/Infosys executive program. He has lived across India, and has traveled to Asia, UK, and the USA. See LinkedIn for a detailed profile.

Specialties: marketing, marcom, corporate communication, investor relations
Also see: Marketing primer for IT-BPO CEOs

Services


Outsourced CMO: When you don't need or can't afford a full-time marketing head
Writing: Clear, informed, and research-based writing on business and technology 

Testimonials

"Vijay helped us build engineering services outsourcing as a category distinct from IT outsourcing and BPO, and helped differentiate QuEST within the category." Ajit Prabhu, CEO, QuEST, Bangalore, India and Hartford, CT

"We have a lot of trust in Vijay, not only because we have worked together in the past to create a new BPO market, but also because he 'gets it'.  His advice on many points has been spot on. He is the most cost effective marketing person that I have interacted with." Shammik Gupta, Managing Partner, Artha Shastra Consulting, Bangalore, India

"Cabot Partners provides research and marketing services to some of the biggest IT companies in the world. Vijay helps us create marketing communication for these clients. He delivers excellent work and provides candid advice that is often very valuable to our clients." Srini Chari, Ph.D, MBA, Managing Partner, Cabot Partners, Danbury, CT

"SSI had a very successful listing in London based on our performance, a JV with NASDAQ, and US acquisitions. Vijay helped us integrate the acquired and divisional brands and manage the intense media, analyst, and investor interest in the company." Kalpathi Suresh, CEO, SSI Ltd, Chennai, India

Contact

Vijay Menon Consulting
Bangalore, India
vijaym@vijaymenon.com